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Virgin Voyages Partners with RateGain for Cruise Data and Pricing Insights

RateGain Travel Technologies Limited (RateGain), the leading SaaS (Software as a Service) provider for travel and hospitality, today announced that it has been selected by the North American-headquartered, Virgin Voyages to provide comprehensive Cruise Rate Intelligence data.

Virgin Voyages, an innovative cruise line co-owned by the Virgin Group and Bain Capital, is redefining sea travel for the modern traveler set to enhance its competitive edge with the deployment of RateGain’s advanced data analytics and connectivity solutions. 

With the global cruise industry on the road to recovery and an influx of passengers expected in the coming seasons, Virgin Voyages will be implementing RateGain’s award-winning rate intelligence solutions. The primary focus will be to capture and analyze competitive cruise data, enabling Virgin Voyages to remain on top of market shifts and seize growth opportunities effectively.  

The continuous volatility in travel demand, coupled with an ever-evolving landscape of digital channels, necessitates robust tools to identify new trends and business opportunities in real-time. Virgin Voyages has responded to this need by choosing RateGain’s innovative technology, which is trusted by over 2800+ leading brands. This will furnish them with realtime competitive pricing intelligence and enhanced connectivity to a global network of demand partners. 

Leveraging RateGain’s unrivaled expertise and cutting-edge product tailored for the Cruise Data sector, Virgin Voyages will gain access to real-time price intelligence solutions, enabling them to align their pricing strategy with the latest market trends and competitor rates. Concurrently, RateGain’s data analytics platform will empower Virgin Voyages to track rates across multiple channels, bolstering their global visibility and facilitating the delivery of unique booking experiences to their customers. 

Expressing her views on the partnership, Jessica Fleisher, Vice President of Revenue for Virgin Voyages, said, “As we navigate the strong return of cruise travel, it is vital that we stay ahead of the curve by optimizing our pricing and enhancing our visibility across global demand partners. Partnering with RateGain gives us access to a single platform for real-time intelligence and connectivity, making our operations more seamless and efficient.” 

Commenting on the partnership, Vinay Varma, Senior Vice President and General Manager, said, “We are thrilled to provide our robust data analytics solution to Virgin Voyages. Our combined capabilities of delivering actionable data and improved visibility will help Virgin Voyages unlock new revenue streams. It’s a privilege to support Virgin Voyages’ revolutionary portfolio through the current recovery and beyond.” 

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